Sellers Guide

When it comes to selling your home, especially for the first time can be overwhelming. But with the right approach, the process can go much smoother. Setting your expectations to realistic levels and working with the right Realtor can make all the difference in the world. Below are our 4 informative steps, to help make selling your home a reality.

Step 1. Develop an Effective Pricing Strategy

  • Brownstone sales associate
    prepares Competitive Market Analysis ( CMA)
  • Review market conditions
  • Review competitive properties
  • Establish the best listing price to optimize¬†traffic based on comparables and recent sold properties


Step 2. Prepare Your Home to Maximize Appeal

  • Remove clutter
  • Organize closets, drawers, basement, etc
  • Clean and repair home
  • Stage and neutralize the decor to attract the most amount of buyers


Step 3. Implement extensive Marketing Plan

  • Implement extensive Marketing Plan including social media
  • Complete listing documents and disclosures
  • Prepare marketing materials
  • Multiple Listing Service exposure which feeds to all the large sites like Zillow, Trulia,
  • Schedule broker tours and open houses


Step 4. Show Home to Potential Buyers

  • Show Home to Potential Buyers and Prepare to CLOSE
  • Evaluate all offers that come in
  • Negoitate offers
  • Facilitate any inspection
  • Closely monitor financing, appraisals and loan process
  • Prepare for closing – schedule final bills, walkthroughs
  • Recommend movers and any other closing¬†contractors
  • SOLD!



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